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THE SYMBOLISM OF

Our Logo

OURS ARE WINGS YOU CAN CONFIDENTLY COUNT ON

Cardinal’s Logo is a representation of the mystical and resilient Phoenix combined with the free-spirited and endemic Eagles of our region.


Africa is home to the Crowned, Martial and Long-Crested eagles, all bold and courageous characters who have mastered their individual domains.


The Phoenix symbolises transformation and the ability to rise from adversity – in essence the continuation of life emerging from flames of change. It embodies renewal, balance, strength, compassion and loyalty.


The shades of red, orange and yellows depict our creativity, enthusiasm, energy and passion for our industry and
clients.

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